| Website | voodoovox.com |
| Category | Advertising |
| Employees |
| Total | $21.1M |
| Series A Apax Partners Softbank Capital Steamboat Ventures | $13M |
| Series D, 9/07 Apax Partners Softbank Capital Village Ventures Steamboat Ventures | $8.1M |
With the ambition of becoming the DoubleClick of audio advertising, Voodoovox has spread its in-call radio ad solution to over 400 radio stations across Northern America. Voodoovox optmizes dead air time during the time in which radio callers or potentially anyone is on hold. Instead of hearing “thanks for calling, your call is important to us” or completely dead air radio stations can publish paid for advertising. Each ad lasts for 15 seconds or so, but ads can play for the entire hold period. Ads are paid on a CPM basis at around $10-15 per 1,000 impressions.
Although Voodoovox only reaches an audience of public switched telephone networks (PSTN lines), CEO J. Scott Hamilton sees no reason why the company cannot expand to the burgeoning VoIP market and any place where audio ads are appropriate.
| Website | myvox.com |
| Stage | Live |
| Tags | telephony |
MyVox allows users to turn their social network profile pages, blogs and other personal online spaces into a place where you can literally speak your mind, not just write it. MyVox lets you record audio which will can be played on your site through a widget. Your regular phone acts as the microphone.
| Website | radiovoodoo.com |
| Stage | Live |
| Tags | advertising |
RadioVoodoo delivers its in-call audio advertising to over 400 radiostations in Northern America. RadioVoodoo is currently partnered with Jones MediaAmerica whose individual radio stations can be targeted for ads by age, gender, location and phone type (cell or landline).
| Website | Voodoovox.com |
| Stage | Live |
| Tags | advertising |
The Voodoovox on-hold network takes advantage of dead airtime which occurs when your business puts a customer/client on hold. Instead of blank time or classical music or a any other prerecording callers will hear paid for advertisements.
