|Acquired by||Call Genie|
|Description||Phone number analytics platform|
|Series A, 8/2005 |
Walt Disney Steam Boat Ventures
|Series D, 9/2007 |
|Partial Close, 2/2013 ||$200k|
VoodooVox is bringing the power and value of web analytics to phone numbers.
VoodooVox has been providing additional revenue to phone traffic through In-Call Media. In order to do a good job of inserting ads into phone calls, they have had to learn a lot about those callers. Eventually 555-1212 became a 35 year old male, with an income of $50k, owns his house, leases his car, and is a pet lover.
VoodooVox is now making their analytics platform and data available to anyone who has phone numbers; whether it is from a call log, user that downloaded a mobile application or for improved ad targeting.
|Voodoovox on-hold Network|