| Acquired by | Groupon |
| Date | 2/12 |
| Website | uptake.com |
| Blog | uptake.com/blog |
| @uptake | |
| Category | Consumer Web |
| Phone | (650) 329-9888 |
| Employees | |
| Founded | 2008 |
| RealTravel, 11/10 |
| TOTAL | $14M |
| VENTURE FUNDING TOTAL | $14M |
| Series A, 12/07 Shasta Ventures Elliot Ng | $4M |
| Series B, 9/08 Trinity Ventures | $10M |
Uptake is a social travel site helps you decide what to do on your ideal vacation by giving you advice and recommendations from the largest online travel library and the people you trust most. Uptake enables consumers to tap into their preferred source of expertise and recommendations – friends and trusted experts who have been there –to create the perfect trip. Uptake has also built a foundation of the largest structured travel library in the U.S., which offers a wealth of relevant consumer reviews, editorial articles and photos from more than 30,000 sites to help consumers make the best travel decisions. Launched in 2008, Uptake has built the third largest travel research audience in the U.S., behind TripAdvisor and Yahoo!.