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General Information


Southborough, USA
2 Willow Street
Southborough, MA, 01745
Ashland, USA
171 Main Street
Suite 103
Ashland, MA, 01721
Tokyo, JPN
Cerulean Tower, 15th Floor
26-1 Sakuragaoka-cho
Tokyo, JPN


CEO & Board of Directors
Co-Founder, SVP of Sales and Business Development & Board of Directors
Vice President of Engineering
Board of Directors
Board of Directors
Board of Directors
Board of Directors
Board of Directors
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Series A, 2/2006
Core Capital Partners
Series B, 3/2006
Core Capital Partners
Series C, 1/2013



UpdateLogic Incorporated provides firmware updates for digital television receivers in the United States. It offers UpdateTV software update service, which allows television (TV) manufacturers and cable TV operators to deliver software patches to consumer’s digital television receiver devices, such as high definition television sets, cable boxes, and digital-to-analog converter boxes. The company’s UpdateTV allows in delivering critical software and firmware updates through traditional terrestrial digital signals, in-band distribution via standard digital cable networks, or through the Internet to connected television devices. Its UpdateTV also enables consumer electronics manufacturers to automatically distribute software updates and other data to their digital televisions devices. The company also provides netReady services suite for Internet TVs and other Internet-enabled consumer electronic devices, including set-top boxes and Blu-ray players. It provides services and infrastructure to test, package, schedule, and deliver filmware updates to digital television devices. The company also sends television software or firmware patches through the air directly to digital televisions or digital-to-analog converters for transparent updates. UpdateLogic Incorporated was formerly known as Broadcast Data Corporation. The company was founded in 2003 and is based in Southborough, Massachusetts.

Recent Milestones

  • Dollar
    UpdateLogic received $11M in Series C funding. (1/3/13)
    Posted 6/28/13 at 5:17am via
  • Dollar
    UpdateLogic received $4M in Series B funding. (3/7/06)
    Posted 4/21/10 at 8:16pm
  • Dollar
    UpdateLogic received $4M in Series A funding. (2/16/06)
    Posted 4/21/10 at 8:40pm
  • Check
    UpdateLogic added Patrick Sansonetti as Co-Founder, SVP of Sales and Business Development & Board of Directors. (12/1/03)
    Posted 2/11/11 at 9:03am
  • Check
    UpdateLogic added Kurt Thielen as CEO & Board of Directors.
    Posted 4/21/10 at 8:16pm



UpdateLogic screenshot
Above: Home Page
Uploaded: 4/22/10


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Last Edited 3/23/14

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