| Website | truecar.com |
| Category | Consumer Web |
| Phone | 888-truecar |
| Employees | 180 |
| Founded | 5/08 |
| Description | Car Buying Marketplace |
| Total | $238M |
| Series A, 9/08 | $2.8M |
| Unattributed, 7/10 Capricorn Investment Group GRP Partners USAA | $35.5M |
| Unattributed, 9/11 Capricorn Investment Group GRP Partners Silicon Valley Bank Keating Capital GSV Capital Passport Capital McCombs Enterprises Allen & Company International Investment House USAA DealerTrack | $200M |
TrueCar was created by automotive and technology pioneers to show consumers how much people actually paid for a particular new car in their geographic area. More importantly, TrueCar will give real guidance on what a consumer should consider a good price, a great price or over-priced. It’s a free online tool – empowering consumers with the only true, unbiased and relevant new car pricing information available.
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Added: 11/5/08