|Description||Social Sharing & Influencer Analytics|
|Angel, 7/08 ||$2M|
|Venture Round, 1/10 ||$2.88M|
trueAnthem (www.trueanthem.com) is the industry leader in earned media intelligence for advertisers, content publishers and digital marketers. Our patent-pending Social Genome and trueInsights Share PlugIn technology tracks digital content across paid, owned and earned media placement, identifies social influencers and reports on the value of earned media. We provide over 30 core metrics to help assess the performance, quality and social success of digital content, which help clients evaluate and optimize that content to generate earned media and engage new audience through share technology. trueAnthem is a privately-held company based in San Francisco.