|Description||Technology start-up company|
|Series A, 10/12 ||$2.5M|
Traackr brings focus to social media by discovering the people and content most relevant to our users’ context. It’s a robust influencer marketing platform that discovers, tracks and reports on influencers in any topic built. More than 140 businesses use Traackr to research, build and manage their social marketing strategies.
Traackr: Influencer Marketing PlatformAdded: 3/29/13
Traackr enables marketers and communicators to focus their social initiatives on the people who have the greatest ability to impact their objectives. The tool discovers, monitors and measures online influencers and the content they produce. Large and midsize companies use Traackr to drive successful social programs and earn more attention by engaging with the right people.