Locally, these sites attract a large and loyal audience of high value foreign professionals. Globally, they have a reputation for being first with the news that no other English-media would find.

The business formula is a highly scalable blend of one brand, one platform, one language and one audience. Revenue comes from a flexible but aggressive advertising mix, while content is generated by staff journalists, freelancers and users.

As of September 2011, The Local is operating sites in Sweden (thelocal.se), Germany (thelocal.de), France (thelocal.fr), Switzerland (thelocal.ch) and Norway (thelocal.no).

Milestones
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The Local added James Savage as Managing Editor. (6/1/04)

Posted 9/7/11 at 8:07am
The Local added Paul Rapacioli as Founder & CEO. (4/1/04)

Posted 9/7/11 at 8:07am
The Local received $1.58M (kr10M) in Series A funding. (4/1/11)

Posted 9/7/11 at 8:07am via unquote.com
The Local received $494k (kr3.6M) in Series A funding. (2/1/10)

Posted 9/7/11 at 8:07am
The Local received $1.86M (kr12M) in Seed funding. (10/1/07)

Posted 9/7/11 at 8:07am
The Local acquired Toytown Germany. (12/1/08)

Posted 9/7/11 at 8:07am