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General Information


Main Office
274 Brannan Street
Suite 602
San Francisco, CA, 94107


VP of Professional Services
VP of Marketing
Board of Director
Board of Director
Board Director
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Extole was founded in 2009 with a simple mission: To enable brands to harness the power of word of mouth recommendations and emerging social networking platforms. Consistent with this mission, we created “Refer-A-Friend” — a solution that became the industry’s leading referral marketing solution.

With consumers becoming increasingly connected and social, it became clear that social marketing could and should expand well beyond Refer-A-Friend. We envisioned a range of applications for brands to turn their highly engaged, loyal customers into “advocates” – who, in turn, drive word of mouth by sharing about the brand with their friends.

Today, Extole is the leading Advocacy Management Platform for brands to tap into the power of their customer advocates to drive measurable results through word of mouth marketing. Extole enables brands to launch world-class referral marketing programs that drive awareness, customer acquisition and revenue through advocate recommendations. With Extole, brands engage consumers across all touch points including website, email and social networks like Facebook.

Recent Milestones



Extole Overview Video

Added: 12/13/13


Extole screenshot
Above: Extole Homepage
Uploaded: 8/27/10
Extole screenshot
Above: Extole Homepage
Uploaded: 12/21/12


Referral Marketing Software

Launch always-on social referral programs to drive highly qualified new customers and sales. Extole social referrals enable brands to identify social advocates, reward advocates for promoting the brand to their friends, and optimize referral conversions with robust offers.

Extole screenshot
Above: Referral Marketing Software Screenshot -- #1
Uploaded: 12/17/11
Extole screenshot
Above: Referral Marketing Software Screenshot -- #2
Uploaded: 12/12/13

Traffic Analytics






  1. TellaPal banks $1.6M to combine social networking and viral marketing ( [edit]
  2. SEC D ( [edit]
  3. Extole Raises $5 Million For Social Media Marketing Tools ( [edit]
  4. Extole Raises $6 Million in Series B Funding, Led by Norwest ( [edit]
  5. Social Marketing Platform Extole Raises $10 Million ( [edit]
  6. Extole Secures $7.6 Million in Financing ( [edit]
  7. Extole Raises $5M To Reward Customers For Promoting Products To Their Friends ( [edit]
  8. As Social Marketing Evolves, TellAPal Emerges as Extole ( [edit]
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Last Edited 4/2/14

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