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General Information


San Diego, USA
9171 Towne Centre Drive
Suite 350
San Diego, CA, 92122


Founder, CSO
Founder, Vice President Technology
Founder, Vice President Engineering
GM, Beauty and Retail


Series A, 1/2008
iSherpa Capital
Crawley Hatfield Capital
Seed, 1/2008
UCSD vonLiebig Center



The heart of, which launched in March 2008, is the makeover editor where you can create a virtual makeover on photos of yourself, friends, loved ones, or a model. With a single click, you can apply all the layers of makeup — from concealer to eye shadow and top your look off with a new hairstyle. What sets apart is ease of use and photorealism — the resulting image is indistinguishable from an actual photo. After clicking on Create a Makeover from the landing page or the Editor button on the top bar, you can select a photo to work with.

Users can change concealer, blush, mouth, eye shadow, eyeliner, contacts and hair.

Users can then share photos with others, have them rated and commented on, etc.

Recent Milestones

  • Check
    Taaz — Taaz launches the world's best hair try on app for iPhone! (11/7/12)
    Posted 11/13/12 at 9:37am via
  • Check
    Taaz added Harry Lin as CEO & President. (4/20/10)
    Posted 5/14/10 at 1:05pm
  • Check
    Taaz added Maggie Ciafardini as GM, Beauty and Retail. (3/1/10)
    Posted 5/14/10 at 1:05pm
  • Check
    Taaz added Jennifer Vescio as Board of Advisor. (1/1/08)
    Posted 4/30/13 at 5:49am
  • Dollar
    Taaz received () in Seed funding. (1/1/08)
    Posted 3/18/08 at 12:13am
  • Dollar
    Taaz received () in Series A funding. (1/1/08)
    Posted 3/18/08 at 12:12am
  • Check
    Taaz added Kevin Barnes as Founder, Vice President Engineering.
    Posted 3/18/08 at 12:06am
  • Check
    Taaz added David Kriegman as Founder, CSO.
    Posted 3/18/08 at 12:06am
  • Check
    Taaz added Satya P. Mallick as Founder, Vice President Technology.
    Posted 3/18/08 at 12:06am



Taaz screenshot
Above: taaz
Uploaded: 11/15/10

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  3. TAAZ Enables Women to Try the Latest Hairstyles From Their iPhone ( [edit]
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Last Edited 8/24/13

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