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Exit

Acquired byeBay
Price$75M
Date5/07
TermsCash

General Information

Websitestumbleupon.com
CategoryConsumer Web
Employees
Founded12/01
DescriptionContent discovery service

Offices

People

Founder & CEO
Founder & CTO
CFO
Board of Directors

Funding

Total$1.5M
Seed, 12/05
$1.5M
Series A, 4/09
Accel Partners
Sherpalo Ventures
August Capital

Competitors

Service Providers

Tags

discovery, find, content, stumble, toolbar

StumbleUpon

StumbleUpon is a website and content discovery service enabled by a browser toolbar. StumbleUpon uses positive and negative user ratings to form collaborative opinions on website quality. When users stumble, they will only see pages which friends and like-minded stumblers have recommended. More often than not, it’s something almost serendipitously interesting to the reader. The company expanded into video discovery in late 2006.

People who are passionate about StumbleUpon say they like it because of the surprise factor in what they see next, and the fact that the product has such a high hit rate in delivering interesting new content. The StumbleUpon site says they have nearly 7.5 million users as of April, 2009, up from 1.7 million in December 2006. Over 15 million personalized recommendations (“stumbles”) are delivered daily.

StumbleUpon was acquired by Ebay in May 2007, and operated as an independent subsidiary for 2 years. In April 2009, StumbleUpon was bought back from Ebay by Garrett Camp, Geoff Smith, Ram Shriram, Accel Partners and August Capital.

Videos

Above:

This video was originally published on Beet.TV

Added: 8/6/08
Above:

This video was originally published on Beet.TV

Added: 10/3/08

Products

StumbleUpon

Websitestumbleupon.com
Launch DateJune 1, 2007
Tags social-networking
StumbleUpon screenshot
Above: StumbleUpon Screenshot -- #1
Uploaded: 2/5/08

StumbleVideo

Websitevideo.stumbleupon.com
Launch DateDecember 13, 2006
Tags wiki
StumbleUpon screenshot
Above: StumbleVideo Screenshot -- #1
Uploaded: 2/5/08
StumbleUpon screenshot
Above: StumbleVideo Screenshot -- #2
Uploaded: 2/5/08

Traffic Analytics

Quantcast

Livegraph

Compete

Stumbleupon

Comments

jacky - May 7, 2009 at 2:01am
stumble upon is very good tool for increasing traffic.
Isaac Lewis - May 2, 2009 at 10:55am
@Adam: sponsored links. Roughly 1 in every 50 (I think, I'd have to recheck the exact number) sites served by the stumble button is a paid link.
Adam - May 1, 2009 at 5:03am
How does stumbleupon monetize their service?
Nikodim Savic - February 28, 2009 at 10:34pm
The best what i see until now. Bravo momci !
Atif Zain - July 28, 2008 at 9:41pm
I love stumbleupon
jason - January 10, 2008 at 12:23am
Very nice.... Stumble upon is very addicting... thanks!

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Sources

  1. Ebay acquires StumbleUpon for $75M (venturebeat.com) [edit]
  2. StumbleUpon May Be For Sale: 50M (techcrunch.com) [edit]
  3. StumbleUpon's founders buy service back from eBay (google.com) [edit]
Edit This Page (Revision History)
Last Edited 6/22/09

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