|Description||Interactive Streaming Music Service|
Storm Cloud is a contextually aware, proximity based content delivery network and ad server that interacts with consumers in real time. Storm Cloud provides retailers aggregated data from social media check ins, “likes”, and geofences. This enables Storm Cloud to know who is at a specific location at a certain time, and can dynamically place ads based off that data. This gives advertisers a newer, highly targeted media buy that can reach the exact number of impressions on a demographic at a certain frequency. This also means consumers only see relevant content, offers and ads.
|Launch Date||September 20, 2011|