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General Information

Offices

World Headquarters
200 W Cesar Chavez
6th Floor
Austin, TX, 78701
USA

People

Co-Founder & Board Member
CMO
President & Chief Executive Officer
Board Member
Board Member
Board Member
Advisor
Social Support
Chief Revenue Officer

Funding

TOTAL $64.1M
FUNDING TOTAL $64.1M
Series A, 4/2010
Austin Ventures
$1.6M
Series B, 9/2011
InterWest Partners
Austin Ventures
$12M
Series C, 2/2013
OpenView Venture Partners
Austin Ventures
InterWest Partners
$18M
Series D, 1/2014
Eastern Advisors
Austin Ventures
InterWest Partners
OpenView Venture Partners
$32.5M

Competitors

Service Providers

Tags

Spredfast

Spredfast provides social marketing software that allows organizations to manage, monitor, and measure their social media programs at scale. Spredfast enables more people, in more places, to engage in more conversations from a single platform on supported social networks like Facebook, Twitter, LinkedIn, Google+, Bazaarvoice, YouTube, Foursquare, and popular blogging platforms.

Whether an organization’s social team primarily resides in Marketing or spans multiple departments across business units or geographies, Spredfast’s platform helps teams effectively engage with their audiences while bringing visibility into what is working. Using Spredfast, enterprise social teams can:

Plan – Assign content creation to appropriate users and schedule approved content across channels in advance to successfully execute social media campaigns.

Engage – Interact directly with your social community in real-time from the Social Inbox and target specific audiences with tailored content to increase engagement.

Listen – Know what’s being said about your brand, competitors and industry-relevant topics in the social sphere.

Coordinate – Work efficiently across the enterprise with customizable workflows, a centralized content calendar and inbound routing of activity that’s in need of response.

Measure – Aggregate and analyze social media metrics across all platforms and accounts to identify overall business impact.

Surface content – Gain insight into what type of content is receiving the most engagement to inform future strategy and additional content ideas.

Spredfast is currently being used by large enterprises and the agencies that support them. Brands and agencies on board with Spredfast include AARP, AT&T, Caterpillar, Coty Beauty, Jason’s Deli, HomeAway, Warner Brothers, WCG and Whole Foods Market.

Recent Milestones

Videos

Screenshots

Spredfast screenshot
Above: Analytics
Uploaded: 4/9/13
Spredfast screenshot
Above: Sample Dashboard
Uploaded: 4/9/13
Spredfast screenshot
Above: Social Inbox
Uploaded: 4/9/13

Sources

  1. Austin's Spredfast raises $1.6 million (statesman.com) [edit]
  2. Spredfast Secures $12 Million in Venture Capital (freshnews.com) [edit]
  3. Spredfast Raises $18M in Venture Capital (finsmes.com) [edit]
  4. Spredfast Raises $32.5M For The “Third Wave” In Social Marketing (techcrunch.com) [edit]
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Last Edited 4/13/14

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