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General Information


Tokyo, JPN
1-4-2 Minami-Aoyama
Tokyo, 108-0062, JPN



TOTAL $1.86M
Series A, 4/2012
Itochu Technology Ventures



Spotlight provides “Smapo”, a free iPhone App. It automatically detect your visit to stores and rewards you points that are exchangeable to variety of shopping bonds or shopping points of our partner retail chains.

Smapo detects users’ visit to stores over-the-air, by wireless communication with the devices installed in the stores. What users have to do is just to walk into the store and tap “check-in” in Smapo app while users shop around as usual. It’s more user-friendly way for accurate check-in compared to other solutions such as Near-Field-Communication or scanning specific 2D codes (QR codes). Smapo have started its service from 10 September in Kanto area first and will expand to the rest gradually. More than five major retail chain stores will form alliance with Smapo and enable rewarded check-in in its stores. Our partner includes a well-known CE retailer, apparel stores, department stores, convenience stores and travel company. Currently, major three retail chain have formed alliance. We continue to expand our partners going forward.

Recent Milestones




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Last Edited 10/9/13

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