Sportgenicâ„¢ (formerly Active Athlete, Inc.) is an online media and technology company that represents the buying power of millions of sport enthusiasts looking for people, products and information to fulfill their passion for sport. The company represents a network of highly engaging medium and long tail websites, including specialty sites, training resources, competition sites, social networks, and true enthusiast content sites. Sportgenic connects marketers with these engaged and passionate consumers via proprietary technology, enhanced ad targeting and deep domain expertise for a greater ROI.

Milestones
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Sportgenic added Scott Kinghorn as VP of Product Management.

Posted 6/10/09 at 9:51am
Sportgenic added Scott Kinghorn as VP of Product Management.

Posted 6/10/09 at 9:49am
Sportgenic added Dana Settle as Observer.

Posted 3/27/09 at 9:43am
Sportgenic added T.J. Kelly as VP of Marketing.

Posted 3/4/08 at 10:39am
Sportgenic added Robyn Tas as EVP Biz Development, GC.

Posted 3/4/08 at 10:39am
Sportgenic added Patrick Coulson as CTO.

Posted 3/4/08 at 10:39am
Sportgenic added Robert Tas as CEO. (8/1/05)

Posted 3/4/08 at 10:39am
Sportgenic received $10M in Series B funding. (9/9/08)

Posted 9/10/08 at 2:13pm via sportgenic.com
Sportgenic was acquired by Glam Media. (7/23/10)

Posted 7/23/10 at 7:48pm via venturebeat.com