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Specificmedia

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Specific Media is the 4th largest ad network by audience reach according to comscore. It follows AOL’s advertising.com, Yahoo and ValueClick. The company was founded before the bubble and has survived as one of the largest networks not to go public.

Milestones

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• 
  Specificmedia acquired Specific Media. (3/08)
  Posted 3/12/08 at 9:08am
• 
  Specificmedia received $100M in Series B funding. (11/1/07)
  Posted 11/1/07 at 3:10am
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  Specificmedia received $10M in Series A funding. (6/1/06)
  Posted 11/1/07 at 3:08am
• 
  Specificmedia added Sangam Sangameswara as CTO.
  Posted 11/1/07 at 2:57am
• 
  Specificmedia added Christine Schoultz as VP, Marketing.
  Posted 11/1/07 at 2:59am
• 
  Specificmedia added Perry Nusbaum as VP, Eastern US Sales.
  Posted 11/1/07 at 2:58am
• 
  Specificmedia added Steven T.A. Carter as VP, Product Development.
  Posted 11/1/07 at 2:58am
• 
  Specificmedia added Ron Nielsen as VP, Media Operations.
  Posted 11/1/07 at 2:59am
• 
  Specificmedia added Roy E. Luna as CFO.
  Posted 11/1/07 at 2:57am
• 
  Specificmedia added Russell Vanderhook as Co-founder/SVP.
  Posted 11/1/07 at 2:57am
• 
  Specificmedia added Chris Vanderhook as Co-founder/COO.
  Posted 11/1/07 at 2:56am
• 
  Specificmedia added Tim Vanderhook as Co-founder/President/CEO.
  Posted 11/1/07 at 2:56am
• 
  Specificmedia added Kurt Munzinger as VP, Western US.
  Posted 11/1/07 at 2:59am
• 
  Specificmedia added Daryl G. McNutt as VP, Client Services.
  Posted 11/1/07 at 2:59am
• 
  Specificmedia added Tony Laskar as Director of Business Development.
  Posted 7/11/08 at 10:13am

Videos

Screenshots

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Above: Specificmedia Screenshot -- #1
Uploaded: 3/10/09

Traffic Analytics

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Sources

1. adviva.com [edit]
2. techcrunch.com [edit]
3. techcrunch.com [edit]