Souki is a review site, but rather than just showing you a list of reviews Souki tries to match you with people who share your likes and taste. The site calls people who share the same tastes, TasteTwins.
The founders of Souki also started Headr, a social navigation service.
Souki’s technology was acquired for an undisclosed amount in december of 2008.
A mobile version of Souki is also available.