|Description||Digital IDEA Lab|
Digital IDEA Lab.
We mix up refreshing ideas and smart solutions with strategic high-growth internet business concepts. Soda Prop uncovers and capitalizes on market opportunities in new and creative ways by manifesting online start-ups from the ground up.
Ideas, Talent, Design, Branding, Strategy, PR, Media, Marketing, Content. yep. We love that stuff. We bring together smart, passionate people who love what they do and are great at it. We prefer to monetize through actions over wallets. We love recurring revenue streams, big ideas, and making stuff awesome.
Our core business model is simple. Find something that fundamentally sucks, combine amazing talent to develop a better solution and then profit from it through entity retention or acquisition. Rinse and repeat.