|Description||Rewarding Social Loyalty|
|Seed, 12/2012 |
Tech Coast Angels
|Debt, 1/2012 ||$600k|
Social Rewards’ focus is Entertainment Social Media Marketing including Movie Trailer Marketing, a $4BB Industry via their Social Loyalty platform
They are extremely unique in that they have a built-in distribution channel of moviegoers by partnering with movie theaters for :30 second ad spots right on the big screen and through in-lobby promotion. They’ve partnered with 20 Nationwide Theater circuits for aggregated ad spots across 3,000+ movie screens valued at $7.5MM annually. An additional $22MM in advertising barter with major theaters chains is in the pipeline. Moviegoers join from in-theater promotion, watch movie trailers, and engage via social media for theater loyalty points. Film studios pay for trailer views & engagement.
Social Rewards won “Best Use of Engagement Technique” at the 2013 Gamification Summit with their client Caesars Entertainment, the largest Casino Resorts Entertainment Company in the world
Dipson Theatres Ad SpotAdded: 11/25/13