|Phone||+44 (0)20 7193 6793|
|Description||Building social capability|
Sociagility is a consultancy focused on improving organizational competitive advantage by helping clients build their own in-house social media capability.
The company provides solutions in three areas:
Metrics The company’s PRINT™ social media performance KPI is a multi-channel measurement system that correlates directly with brand value. It offers brands and organizations insight into the key drivers of their &en; and their competitors’ &en; social media performance and provides a series of indicators to help determine priorities for action.
Consultancy By understanding commercial, marketing and communications goals and challenges, the company helps clients put social at the heart of their business operations, by defining objectives and action plans, aligning across departments and channels, and putting relevant metrics in place.
Resourcing The firm helps its clients create sustainable capability for the future by building in-house social expertise. This includes discovering internal talent, secondment and recruitment, as well as ongoing training, mentoring and the transfer of knowledge and skills.
Sociagility’s PRINT™ methodology drives a range of independent, objective solutions for analysing, optimising and tracking the effectiveness of any organisation’s owned social media activity. Unlike keyword or sentiment monitoring tools, it focuses on how well a brand’s social strategy is driving awareness and engagement, providing specific insights that can be used as a framework for further improvement.