|Phone||+1 (650) 286-1198|
|Description||Mobile RTB Ad Exchange|
|Series A, 1/2008 |
Wilson Sonsini Goodrich & Rosati
|Series B, 12/2009 |
|Venture Round, 1/2011 |
|Series C, 6/2011 |
Smaato’s SMX platform is the leading global mobile RTB ad exchange helping mobile app developers and publishers increase ad revenues worldwide. As an industry pioneer and leader, Smaato operates the leading RTB ad exchange and Supply Side Platform. More than 76,000 app developers and publishers use Smaato to monetize their content globally across 90+ Ad Networks and 100+ DSPs to maximize mobile advertising revenues. Through an open API and the widest range of SDKs, Smaato technology can be easily integrated with ad networks, ad inventory owners (publishers and app developers) and 3rd party ad technology providers.
Smaato is an initial member of the OpenRTB Mobile subcommittee and an active member of the Mobile Marketing Association, Mobile Entertainment Forum (MEF), Singapore Infocomm Industry (SITF), Singapore IT Federation and the German Digital Media Association BVDW. Smaato received a Top 100 Private Company Award by AlwaysOn Media (2013, 2012, 2011, 2009 & 2007), is one of the AlwaysOn Global 250 winners in the Mobile category (2013, 2012 & 2011) and was named a “company to watch in 2010″ by Financial Analyst Company GP Bullhound.
Smaato’s global headquarters are in San Francisco, California. The privately held company was founded in 2005 by an experienced International management team. Smaato’s European office is in Hamburg, Germany and the APAC office is in Singapore.
Vator.tv InterviewAdded: 1/26/09
Mobile Real Time Bidding with SmaatoAdded: 12/6/13
MWC 2013 - Ragnar Kruse, Co-founder & CEO SmaatoAdded: 12/6/13