| Website | simulmedia.com |
| Blog | simulmedia.com/blog |
| @simulmedia | |
| Category | Advertising |
| Employees | 35 |
| Founded | 2009 |
| Description | TV advertising company |
| Total | $12M |
| Series A, 3/09 Avalon Ventures Union Square Ventures | $4M |
| Series B, 4/10 Time Warner Investments Avalon Ventures Union Square Ventures | $8M |
Simulmedia is making TV advertising better by bringing web-like advertising techniques to television, today. Simulmedia has built the world’s first fully-scaled digital ad targeting platform for linear television. The company’s unwired audience network reaches all 116 million US TV homes in partnership with 7 of the 8 largest system operators and more than 30 television networks. Their technology is powered by the largest anonymous TV viewing database ever created. Their patent-pending targeting technology drove results 25-200% better than conventional targeting methods, averaging 75% more target audience reach in over 200 TV advertising campaigns as of January 2012.
This video was originally published on Beet.TV
Added: 6/14/11