|Description||Deferred Purchasing Platform|
|Seed, 5/12 ||$1.95M|
ShopAdvisor develops a shopping service used by publishers of tablet magazines. ShopAdvisor provides a shopping experience that deepens reader engagement and enhances advertising revenues without disrupting the creative publishing process.
ShopAdvisor is the only platform designed around this natural shopping behavior. Consumer’s simply “watch” products they’ve discovered. Later, when the time is right, or when the price is right, ShopAdvisor reminds them – on their phone, in their email, on their tablet.
In 2011, the development team delivered an application for iOS based on the ShopAdvisor deferred purchasing back end platform. The iPhone application received the App Store Rewind Best Utility App of 2011. ShopAdvisor is also available as a service embedded within third party apps, including leading tablet editions of digital magazines and on web sites.
Founded in 2011, ShopAdvisor (formerly known as Evoqu) is based in Boston, MA.
|Launch Date||August 23, 2011|
For publishers of tablet magazines, ShopAdvisor provides a shopping experience that deepens reader engagement and enhances advertising revenues without disrupting the creative publishing process.
With ShopAdvisor, tablet readers directly interact with ads and editorial to watch favorite products for promotions, price reductions and to remember them for later.
Over 8 million consumers use ShopAdvisor. ShopAdvisor has found more than $38 million in savings on products people have “watched” with the service.
ShopAdvisor works as a service within tablet magazines, independent web sites and blogs, and is also available as a standalone app on iPhone, iPad, Android.
App Store named ShopAdvisor the best of the iPhone Utilities category in App Store Rewind 2011 in the US.
ShopAdvisor iPhone App: http://itunes.apple.com/us/app/shopadvisor/id452689128?mt=8
ShopAdvisor iPad App: http://itunes.apple.com/us/app/shopadvisor-ipad-edition/id503854198?mt=8
ShopAdvisor Android App: http://market.android.com/details?id=com.evoqu.atlantis
ShopAdvisor web shopping: http://www.shopadvisor.com