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General Information

Offices

Headquarters
21 Ha'Taasiya St.
Raanana, ISR
Ofakim, ISR

People

CEO & Co-Founder
CTO & Co-Founder
Head Of Reseach
Chief Advisor

Funding

TOTAL $2.4M
FUNDING TOTAL $2.4M
Angel, 2/2010
$50k
Angel, 4/2010
$150k
Seed, 2/2011
Capital Point
$700k
Seed, 1/2013
JANVEST Technologies LLC
$950k
Series A, 12/2013
JANVEST Technologies LLC
$1.5M

Tags

Sensegon

Sensegon offers a psycho-social advertisement based-solution, derived from multi-layered human interactions in social networks.

Our technology is a cloud-based intelligence engine which accurately profiles a user’s personality through real-time human interactions which occur within any given social platform.

Users’ personality is identified through Sensegon’s pre-defined personas which are developed by no less than 300 different behavioral parameters of users’ social interactions.

By exposing personality, advertisers can identify new micro-clusters within their audiences allowing the to split campaigns and build unique creative displays based on these results.

Recent Milestones

  • Dollar
    Sensegon received $1.5M in Series A funding. (12/1/13)
    Posted 1/8/14 at 7:31pm
  • Dollar
    Sensegon received $950k in Seed funding. (1/20/13)
    Posted 7/1/13 at 7:58am via co.il
  • Check
    Sensegon added Arik Center as VP Marketing. (9/1/11)
    Posted 6/1/12 at 2:40pm
  • Dollar
    Sensegon received $700k in Seed funding. (2/1/11)
    Posted 6/1/12 at 2:40pm
  • Dollar
    Sensegon received $150k in Angel funding. (4/1/10)
    Posted 6/1/12 at 2:40pm
  • Dollar
    Sensegon received $50k in Angel funding. (2/1/10)
    Posted 6/1/12 at 2:40pm
  • Check
    Sensegon added Omer Efrat as CEO & Co-Founder. (1/20/10)
    Posted 6/1/12 at 2:40pm
  • Check
    Sensegon added Tal Yaari as CTO & Co-Founder. (1/20/10)
    Posted 6/1/12 at 2:40pm
  • Check
    Sensegon added Shmuel Hirschmann as Head Of Reseach. (1/20/10)
    Posted 6/1/12 at 2:40pm
  • Check
    Sensegon added Moshe Alon as Chief Advisor. (1/20/10)
    Posted 6/1/12 at 2:40pm

Videos

Screenshots

Sensegon screenshot
Above: Persona Based Segmentation
Uploaded: 9/20/12
Sensegon screenshot
Above: Sensegon Screenshot -- #2
Uploaded: 7/11/13

Products

SenSplit

Websitesensegon.com
StageBeta
Launch DateDecember 15, 2012

Sources

  1. Citation Needed [add]
  2. Citation Needed [add]
  3. Citation Needed [add]
  4. Ad targeting co Sensegon raises $1m (globes.co.il) [edit]
  5. VC Funding: 2014 Source [edit]
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Last Edited 1/8/14

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