|Phone||+1 (800) 706-6101|
|Description||Beyond The TV Audience|
|Seed, 2/2012 |
Seevibes is the Canadian leader in measuring the Social TV audience. Its aim is to provide data to help improve social media campaigns and foster the growth of advertising revenue, analysing and categorising the billions of messages posted by viewers on social media about their favourite shows.
Social TV is evolving fast, driven by the second screen’s growing importance in the living room thanks to smartphones, tablets and Social TV applications.
The special relationship that television has developed with viewers over the years deserves to be given its fair value. Seevibes makes this value concrete by providing a metric for TV shows that engage viewers on both screens.
With a database of thousands TV shows and the Top 500 brands in Canada, Seevibes also offers marketing information and data useful to the media sector and advertising professionals to help them gain a better understanding and appreciation of viewer engagement.
Seevibes enriches traditional ratings by taking into account the experience of viewers on social media.
The Seevibes TV Dashboard allows broadcasters to monitor their shows on a daily, weekly or monthly basis.
With our technology, broadcasters have access to all relevant information about their programs in one click: interactions, scope, frequency. They can also view the sources of social interactions with a breakdown by city, by genre or by social network.
Every day on Seevibes you’ll find fresh shows TV ratings with the highest level of social engagement in Canada and in Quebec. Seevibes makes a daily analysis of millions of Facebook and Twitter comments shared by TV viewers about their favourite shows, with separate listings for general networks and specialty networks.