|Description||European Sales Agency|
|Seed, 6/03 |
Friends and Family
Sales Force Europe (SFE) is an international organization of over 40 active sales and marketing professionals that was founded in 2003 to help high-tech com- panies to launch, develop and expand their business in Europe, Middle East, Africa (EMEA) and Latin America (LATAM).
SFE provides people and resources for business development programs to enable clients to enter new markets rapidly and profitably, without the costs, risks and delays associated with opening foreign offices and hiring local employees.
This approach combines many years of senior sales and marketing experience in the Telecom and IT sectors with hands-on oriented, highly skilled, in- country technical sales people based in all major markets of EMEA and LATAM.
The SFE Team collaborates with their clients to fit their objectives, strategies and priorities, and that blend with their sales and marketing processes, offering them one point of contact plus all the resources they need along the way.
This strategy provides immediate access to channels, partners and prospects through in-country representatives. They perform pro-active on-going sales activities to develop revenue and are supported by the entire SFE team to manage sales channels, including sales training, local marketing, product trials and market feedback.
The SFE database of personal contacts contains thousands of resellers, VARs, inte- grators and enterprises that can be called, educated on their clients’ offering and closed directly, or handed over to appropriate channels when qualified.