| Website | rubiconproject.com |
| Blog | rubiconproject.co... |
| @rubiconproject | |
| Category | Advertising |
| Phone | (310) 207-0272 |
| Employees | 150 |
| Founded | 5/07 |
| Description | Yield Management Optimization |
| Others Online, 9/09 |
| Total | $43M |
| Series A, 10/07 Clearstone Venture Partners | $4M |
| Series B, 1/08 Mayfield Fund Stanford University University of California Berkeley Clearstone Venture Partners Matt Coffin IDG Ventures Vietnam | $15M |
| Series C, 4/09 Clearstone Venture Partners Mayfield Fund IDG Ventures Vietnam | $5M |
| Series C, 9/09 Peacock Equity Clearstone Venture Partners Mayfield Fund | $9M |
| Debt, 4/09 Silicon Valley Bank | $8M |
| Debt, 10/07 Square 1 Bank | $2M |
Headquartered in Los Angeles, the Rubicon Project launched in 2007 with a mission to automate the $65 billion global online advertising industry. The company’s Yield Management Optimization platform, REVV for Publishers™, is engineered to accelerate revenue for premium Web publishers. Backed by $42 million in funding from Clearstone Venture Partners, Mayfield Fund, IDG Ventures and GE/NBC Universal’s Peacock Equity Fund, the Rubicon Project serves premium publishers like NBC Universal, Gannett and CareerBuilder; optimizing more than 45 billion ads each month and reaching 500 million unique Internet users. Ranked number 2 in overall Internet reach by Quantcast, the Rubicon Project also helps ad sales channels around the world gain access to precise audience-segmented inventory, at broad scale. Yield Management Optimization drives revenue lift ranging from 30-300% for the Rubicon Project’s customers.
This video was originally published on Beet.TV
Added: 9/17/08Vator.tv Interview
Added: 1/26/09This video was originally published on Beet.TV
Added: 6/9/09VatorTV: 6/2008
Added: 8/10/09| Website | rubiconproject.com |
| Stage | Live |
| Launch Date | October 8, 2007 |
| Tags | advertising |
REVV is a technology platform that empowers premium publishers by giving them complete control and visibility to best manage their direct and indirect inventory to match every impression with the highest paying demand source.