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RockYou

Netpickle maker of RockYou (originally named RockMySpace) creates and distributes self-expression widgets. The widgets can be used to enhance the look and feel of blogs, personal websites and personal pages on social networks such as Facebook, MySpace and Bebo. RockYou has over 10 million registered users and gets over 150 million widget views from over 200 countries per day.

Co-Founders Lance Tokuda and Jia Shen were sued by their former employer Iconix in 2006. Iconix claimed Tokuda and Shen were working on a slideshow application for them at the same time the pair created RockYou. A preliminary injunction favored Iconix before the intellectual property theft case was settled out of court.

RockYou’s main competitor is Slide.

Milestones

• 
  RockYou received $10M in Unattributed funding. (6/7/10)
  Posted 6/8/10 at 6:05pm via techcrunch.com
• 
  RockYou — RockYou is hit with a Class Action Lawsuit for poor security measures (12/30/09)
  Posted 12/31/09 at 12:41am via wired.com
• 
  RockYou received $50M in Series D funding. (11/09)
  Posted 11/16/09 at 5:34pm
• 
  RockYou added Randall Lloyd as Senior Director, International. (7/09)
  Posted 11/2/09 at 2:08pm
• 
  RockYou — Japanese mobile giant SoftBank and Korean telecom investment company SK Telecom Ventures have invested $17 million to create a new joint venture to build apps for the Asia-Pacific market. (11/3/08)
  Posted 11/3/08 at 1:50pm via cnet.com
• 
  RockYou received $17M in Series C funding. (11/3/08)
  Posted 11/3/08 at 12:28pm
• 
  RockYou received $35M in Series C funding. (6/9/08)
  Posted 6/9/08 at 4:13am via techcrunch.com
• 
  RockYou received $15M in Series B funding. (3/1/07)
  Posted 7/11/07 at 3:35am via techcrunch.com
• 
  RockYou received $1.5M in Series A funding. (1/1/07)
  Posted 7/11/07 at 3:33am via siliconbeat.com
• 
  RockYou added Lance Tokuda as CEO and Co-Founder.
  Posted 7/11/07 at 2:04am
• 
  RockYou added Jia Shen as CTO and Co-Founder.
  Posted 7/11/07 at 2:05am
• 
  RockYou added Rogelio Choy as VP Business Development.
  Posted 2/18/08 at 5:31pm
• 
  RockYou added Greg McAdoo as Board Member.
  Posted 3/16/09 at 8:49am
• 
  RockYou added Steven Van Horne as Chief Financial Officer.
  Posted 11/17/09 at 5:47pm
• 
  RockYou added Lisa Marino as VP of Sales.
  Posted 11/17/09 at 5:47pm
• 
  RockYou added Mihir Shah as VP Ad Network.
  Posted 11/17/09 at 5:47pm

Videos

Screenshots

Above: RockYou Screenshot -- #1
Uploaded: 7/18/10

Products

RockYou

edit

Website	rockyoumedia.com
Blog	rockyou.com
Stage	Live
Launch Date	July 11, 2007
Tags	facebook, games, applications, virtual-currency, ads, credits, social-gaming, advertising, ad-network, cpi, brand-sponsorships

RockYou’s mission is to engage the world through social applications. RockYou builds the most popular social experiences on the web through properties like Zoo World, Pieces of Flair, and Birthday Cards.

With over 215MM users a month, RockYou Media helps advertisers build a more personal connection with social media consumers and their friends. RockYou’s social media advertising platform serves over 400MM impressions a day across the leading social networks like Facebook and MySpace, offering innovative ad products like Deal of the Day and social video ads to a wide range of publishers.

Headquartered in Redwood City, California, RockYou is funded by Sequoia Capital, Partech International, Lightspeed Venture Partners, Doll Capital Management, SoftBank, and SK Telecom.

Above: RockYou Zoo World
Uploaded: 6/11/10

Traffic Analytics

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Compete

Sources

1. siliconbeat.com []
2. techcrunch.com []
3. Slide Got Theirs, Now RockYou Gets Some Too (techcrunch.com) []
4. Cap Funding Report []
5. Cap Funding Report []
6. RockYou Raises Another $10 Million To Expand Presence In Asia (techcrunch.com) []
7. RockYou looks to Asia with new $17 million investment (news.cnet.com) []
8. Facebook App Maker Hit With Data-Breach Class Action (wired.com) []