| Acquired by | Yahoo! |
| Price | $800M |
| Date | 4/07 |
| Terms | Cash |
| Employees | |
| Founded | 2003 |
The Right Media Exchange launched in 2005 has made the concept of a fair, open, standardized marketplace, and the efficiency and profitability that result for all buyers/sellers, fundamental in our industry.
Over 170 Exchange members, and the 45,000+ buyers and sellers they bring with them, trade over five billion impressions a day on the Exchange. While it started as, and continues to be, the most sensible solution for monetizing and buying non-premium inventory, that’s only a fraction of the picture. RMX is a holistic solution for managing your ad business-from full ad serving, to business development, to business expansion.
Founded in 2003, Right Media is a Yahoo! company based in New York, with offices in London, Moscow, Eugene, San Francisco and Tallahassee.