Right Media

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The Right Media Exchange launched in 2005 has made the concept of a fair, open, standardized marketplace, and the efficiency and profitability that result for all buyers/sellers, fundamental in our industry.

Over 170 Exchange members, and the 45,000+ buyers and sellers they bring with them, trade over five billion impressions a day on the Exchange. While it started as, and continues to be, the most sensible solution for monetizing and buying non-premium inventory, that’s only a fraction of the picture. RMX is a holistic solution for managing your ad business-from full ad serving, to business development, to business expansion.

Founded in 2003, Right Media is a Yahoo! company based in New York, with offices in London, Moscow, Eugene, San Francisco and Tallahassee.

Milestones

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• Acquired by Yahoo! for $800M. (4/07)
  Posted 2/29/08 at 12:53am
• Pat McCarthy, Director added.
  Posted 11/28/08 at 10:16pm

Videos

Screenshots

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Sources

1. Panama Not Enough To Battle Google: Yahoo Acquires RightMedia (techcrunch.com) [edit]