Back to Mobile View
Subscribe to the CrunchBase Daily for the latest on Fundings, Acquisitions, and Startup Events

Exit

Acquired byMicrosoft
Date3/2008

General Information

Websiterapt.com
CategorySoftware
Employees
DescriptionYield management software

Offices

San Francisco, USA
625 Second St.
2nd Floor
San Francisco, CA, 94107
USA

Funding

TOTAL $11.2M
FUNDING TOTAL $11.2M
Series D, 1/2006
Summit Partners
Accel Partners
Levensohn Venture Partners
$11.2M

Tags

Rapt

As of March 14, 2008, Rapt, Inc. was acquired by Microsoft Corporation. Rapt, Inc. offers media monetization solutions, and technology and strategic advisory services to media companies. The company also provides advertising yield management solutions. Its software applications, such as price director, inventory manager, and business advisor delivers price optimization, inventory management, and yield analytics solutions. The company’s software also enables companies to price, predict, and provision their advertising assets. Its advisory services help companies to design and implement practice revenue management processes in their organization. Rapt, Inc. was founded in 1998 and is headquartered in San Francisco, California with an additional office in New York City.

Recent Milestones

Videos

Screenshots

Traffic Analytics

Compete

Rapt

Sources

  1. Microsoft Picks Up Another Ad Startup: Rapt (techcrunch.com) [edit]
  2. Rapt Inc., a San Francisco-based developer of price optimization and profitability management software, has raised around $11.23 million in Series D funding (hosting.mansellgroup.net) [edit]
Edit This Page
Last Edited 11/3/13

Revision History RSS Picture

Sharing

Share this page on Twitter or Facebook:
Or copy this code to embed a widget: customize ยป

TechCrunch Posts TechCrunch Logo Small Picture

Techmeme Posts Techmeme Logo Small Picture

External Links

CrunchBase API

Sponsors



Become a Sponsor
Terms of Service | Privacy Policy | Licensing Policy