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Closed Date1/2014

General Information

Offices

Headquarters
4300 El Camino Real
Suite 101
Los Altos, CA, 94022
USA

Funding

TOTAL $3.5M
FUNDING TOTAL $3.5M
Seed, 1/2008
$1M
Angel, 9/2009
StartupAngel
$2.5M

Service Providers

Law Firm

Tags

Rackup Closed down January, 2014

Rackup

Rackup leverages behavioral economics to disrupt the $100B gift-card market and, more generally, the prepaid market.

Fun, fast and thrilling, Rackup.com features a revolutionary gift card auction where winners always get more than they pay for.

Rackup promotes customer engagement, drives traffic to retailers and increases revenue.

Rackup’s team is lead by Marc Rochman and is supported by a Board that includes Prof. Paul Milgrom, one of the most prominent experts in auction theory, and Prof. Dan Ariely Author of “Predictably Irrational”.

Rackup places prepaid back at the center of marketing strategies and will change forever the way people buy.

Recent Milestones

  • Check
    Closed. (1/1/14)
    Posted
  • Dollar
    Rackup received $2.5M in Angel funding. (9/1/09)
    Posted 9/4/09 at 4:47pm
  • Dollar
    Rackup received $1M in Seed funding. (1/1/08)
    Posted 9/4/09 at 4:47pm
  • Check
    Rackup added Marc Rochman as Founder-CEO. (1/1/08)
    Posted 9/4/09 at 4:47pm

Videos

Screenshots

Sources

  1. Founder [edit]
  2. Private Investors [edit]
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Last Edited 2/3/14

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