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General Information

Websitepricingengine.com
Blogblog.pricingengin...
Twitter@PricingEngineCo
CategoryAdvertising
Emailadmin@pricingengi...
Employees9
Founded6/2011
DescriptionSimply Improving Digital Advertising.

Offices

Pricing Engine Inc.
175 Varick Street
4th Floor
New York, NY, 10014
USA

People

CEO
Founder & CTO

Funding

TOTAL $1.7M
FUNDING TOTAL $1.7M
Angel, 6/2011
Entrepreneurs Roundtable Accelerator
$25k
Convertible Note, 1/2012
Expansion Venture Capital
$200k
Seed, 3/2013
XO Group
$1M

Service Providers

Legal
Bank

Tags

Pricing Engine

Pricing Engine helps smaller advertisers (like SMBs) benchmark, improve and expand their digital advertising - so they can get more leads and sales for less money and time. Our partners and resellers provide our services to the SMB customers they service to improve their performance and generate additional revenues.

Pricing Engine is a freemium, software as a service (SaaS) product that aggregates user data from self-service advertising platforms like Google Adwords into a data collective, and then provides simple, actionable, data-driven insights for improvement and optimization. Users can create an advertisement once and deploy across search channels such as Google, Bing and Yahoo; social channels like Facebook, Linkedin, Twitter, reddit, and Foursquare; and much more.

The company benchmarks users’ performance against peers, finds improvements, and helps optimize ad creative, media choices, targeting, and more. Pricing Engine uses its proprietary predictive analytics and performance data to create easy to understand Report Cards from peer benchmarks, and customized recommendations with its Expert Systems.

Recent Milestones

Videos

Above:

Fox Business interview

Added: 8/15/13

Screenshots

Pricing Engine screenshot
Above: Main
Uploaded: 12/3/11
Pricing Engine screenshot
Above: Report Card
Uploaded: 10/17/12

Sources

  1. ER Accelerator (eranyc.com) [edit]
  2. Pando Daily - PricingEngine (pandodaily.com) [edit]
  3. Pricing Engine to Raise $1.5M (finsmes.com) [edit]
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Last Edited 4/12/14

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