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General Information

Offices

Redwood City, USA
201 Redwood Shores Parkway, Suite 100
Redwood City, CA, 94065
USA
Poken EMEA
Rue du Pont 22
Lausanne, 1003, CHE

People

Founder & CEO
Co-Founder and Board Member
CEO
CFO
VP of Product & Marketing
VP of Sales
Advisor
Head of Marketing & Communication

Funding

TOTAL $1.8M
FUNDING TOTAL $1.8M
Series A, 5/2010
Swisscom Ventures
$1.8M

Tags

Poken

Poken is a cloud-based service designed for the event industry, enabling “Touch Marketing” or the integration of online and offline marketing campaigns.

The company provides tradeshow managers, exhibitors and event organizers with tools that enable the digital distribution of promotional literature, while measuring the return on investment of their lead generation activities.

Equipped with Poken’s mobile apps and NFC+ products, participants can collect digital information in the real world from smart tags and QR codes, and digitally exchange their contact details with a touch.

Enterprise customers in more than 20 countries have been using Poken’s touch-marketing platform to implement integrated online and offline marketing campaigns.

Headquartered in Redwood City, California (US) and with a strong European presence based out of Lausanne (Switzerland), Poken has attracted significant media attention around the world in the past three years. The company has won a number of awards, including “Best Innovation in Mobile Advertising” (Mobile World Congress, Feb. 2012) and “Red Herring 100 Europe”.

Recent Milestones

Videos

Above:

Collect people & things with a touch

Added: 6/5/12
Above:

NFC enabled Poken application

Added: 6/5/12

Screenshots

Poken screenshot
Above: Example of a branded pokenSPARK
Uploaded: 6/6/10
Poken screenshot Poken screenshot Poken screenshot
Poken screenshot Poken screenshot Poken screenshot

Traffic Analytics

Compete

Poken

Sources

  1. Swisscom invests $1.8 million in ’social business card’ startup Poken (eu.techcrunch.com) [edit]
  2. Fabrice Allegro Joins Poken as Chief Commercialization Officer (blog.poken.com) [edit]
    Sour CHHOR joins Poken as Chief Strategy Officer (blog.poken.com) [edit]
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Last Edited 3/21/14

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