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General Information

Websitepoken.com
Blogblog.poken.com
Twitter@poken
CategoryConsumer Electronics/Devices
Email
Employees30
DescriptionYour Social Business Card

Offices

HQ
rue du pont 22
Lausanne, ch-1003, CHE

People

Founder & CEO
Chief Strategy Officer
CTO
VP of Product & Marketing
Co-Founder and Board Member
VP of Sales
Head of Marketing & Communication
Advisor
Chief Commercial Officer

Former People

Funding

Series A, 5/10
Swisscom Ventures
$1.8M

Tags

Poken

Poken is a suite of NFC-based devices and social networking software that enable people to collect and exchange digital information in the real world with a simple touch. The Poken suite is fully brandable and is used for events, customer loyalty programs, and more to enable efficient networking, “paperless” data collection and lead generation.

Combining bleeding-edge Near Field Communication technology (NFC), the power of the Internet, and the simplicity of a touch, the poken platform enables any consumer to collect and spread digital information obtained by touching an NFC tag. It also allows any merchant, advertiser, or event organizer to deploy media, measure its spread, and stay in touch with those who collected it. The platform is used by content owners to reach beyond traditional online channels for media distribution, and engage with the consumer in the real world, pursuing the relationship online and across all existing social media channels.

With major corporate clients in more than 20 countries, Poken has been providing innovative touch-based solutions that help brands engage more intuitively with consumers, and businesses measure the impact of their lead generation activities.

Poken products are sold by a network of direct sales reps in selected countries, as well as a network of Authorized Resellers in major markets worldwide. Products are also available from online retail stores catering to every region and language group.

Based in Lausanne, Switzerland, the company has attracted significant media attention around the world in the past three years, and it has won a number of awards for technical innovation and business excellence.

Milestones

Videos

Screenshots

Poken screenshot
Above: pokenSPARK
Uploaded: 3/1/10
Poken screenshot Poken screenshot Poken screenshot
Poken screenshot Poken screenshot

Traffic Analytics

Compete

Poken

Sources

  1. Swisscom invests $1.8 million in ’social business card’ startup Poken (eu.techcrunch.com) [edit]
  2. Fabrice Allegro Joins Poken as Chief Commercialization Officer (blog.poken.com) [edit]
  3. Sour CHHOR joins Poken as Chief Strategy Officer (blog.poken.com) [edit]
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Last Edited 2/10/12

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