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General Information

Offices

Playrific, Inc.
7 Esquire Road
Billerica, MA, 01862
USA

People

Founder and CEO
CTO
VP of Sales
Board Member, Toy Industry Foundation chair, Former TIA chair
Board Member, Mg. Director, Golden Seeds
Director of Marketing

Funding

TOTAL $1.97M
FUNDING TOTAL $1.97M
Venture Round, 4/2010
$265k
Venture Round, 12/2012
Golden Seeds
LaunchPad Venture Group
Walnut Venture Associates
Northeast Angels
Maine Angels
$1.7M

Tags

Playrific

Playrific Mobile Apps are the fastest, most cost-effective way for brands to reach and engage with youth consumers.

Kids love our interactive, entertaining, educational apps, and continue exploring them for weeks and months – far longer than average.

Brands such as Toys “R” Us, SeaWorld Kids and Bean Sprouts depend on us for mobile strategies and apps that extend and deepen their engagement with young brand fans.

Our COPPA-compliant publishing platform provides usage-based insight that uniquely helps brands identify, understand and serve consumer preferences.

Recent Milestones

  • Check
    Playrific — SeaWorld® and Playrific Launch Kids Mobile Apps (3/10/14)
    Posted 3/13/14 at 3:16pm via playrific.com
  • Check
    Playrific — New App From Bean Sprouts Makes Healthy Food Fun for Young Kids (3/7/14)
    Posted 3/13/14 at 3:16pm via beansprouts.com
  • Check
    Playrific — Playrific, Mr. Nussbaum Creator Sign Development & Marketing Agreement (1/27/14)
    Posted 3/13/14 at 3:16pm via yahoo.com
  • Check
    Playrific added Gary Carabin as VP of Sales. (1/1/14)
    Posted 3/13/14 at 3:06pm
  • Check
    Playrific added Joan Zeif as Board Member, Mg. Director, Golden Seeds. (1/1/14)
    Posted 3/13/14 at 3:20pm
  • Check
    Playrific — Playrific Gets Exclusive Spot on New Toys “R” Us Tablet for Kids (10/10/13)
    Posted 3/13/14 at 3:16pm via streetwise.co
  • Dollar
    Playrific received $1.7M in Venture Round funding. (12/4/12)
    Posted 12/4/12 at 9:16pm via finsmes.com
  • Check
    Playrific added Chris Kovach as Director of Marketing. (1/1/12)
    Posted 3/13/14 at 3:06pm
  • Dollar
    Playrific received $265k in Venture Round funding. (4/7/10)
    Posted 4/8/10 at 5:58pm via sec.gov
  • Check
    Playrific added Patrick Feely as Board Member, Toy Industry Foundation chair, Former TIA chair. (1/1/10)
    Posted 3/13/14 at 3:20pm
  • Check
    Playrific added Beth Marcus as Founder and CEO. (1/1/10)
    Posted 3/13/14 at 3:05pm
  • Check
    Playrific added Ted Collins as CTO. (1/1/10)
    Posted 3/13/14 at 3:05pm
  • Check
    Playrific added Michael Mark as Director.
    Posted 4/8/10 at 5:58pm

Videos

Screenshots

Playrific screenshot
Above: Homepage
Uploaded: 6/18/13

Sources

  1. SEC D (sec.gov) [edit]
  2. Playrific Closes $1.7M Equity Funding (finsmes.com) [edit]
  3. BostInno (bostinno.streetwise.co) [edit]
    YahooFinance (finance.yahoo.com) [edit]
    BeanSprouts.com (beansprouts.com) [edit]
    Playrific (playrific.com) [edit]
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Last Edited 3/14/14

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