|Description||Smarter App UA & Marketing|
|Venture Round, 12/2009 |
|Series A, 3/2011 |
|Series B, 2/2013 |
Playnomics, a predictive data and marketing platform for free-to-play games and apps, empowers marketers and developers to quickly predict player value and behavior, and immediately act on those insights with customized messaging.
Equipped with Playnomics’ dynamic player segmentation engine and drag-and-drop campaign marketing tools, apps can tailor monetization and retention campaigns that protect VIPs, nurture new spenders, and monetize non-spenders. Their smarter, predictive analytics and messaging platform help app makers and marketers make better choices and earn from everyone.