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General Information

Offices

London Office
81 Whitfield Street
London, W1T 4HG, GBR
San Francisco
1355 Market Street
San Francisco, CA, 94103
USA

People

CEO
CTO
Lead Designer
Lead Engineer
Campaign Manager
Charity Account Manager
General Manager
Investor/Mentor
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Funding

TOTAL $2.15M
FUNDING TOTAL $2.15M
Seed, 6/2009
Bill Liao
£13k
Angel, 4/2011
Sarah du Heaume
£125k
Venture Round, 3/2012
NESTA Investments
Midven
£500k
Venture Round, 9/2013
Capital for Enterprise
£750k

Competitors

Service Providers

Accountants
Lawyers
Finance

Tags

PlayMob

Playmob enables gamers to give to causes while they play their favourite games.

Playmob’s open API connects to social virtual goods, linking in-game purchases to global charitable causes. Players feel good while they game by supporting causes which need help, and games increase engagement and life time value of the player base.

The platform tracks each item and the impact it makes so that each cause campaign is 100% transparent and trackable. Campaign data is displayed via a Facebook app on the games fan page and the team are working on widgets and tools to present campaign info in other online spaces.

Recent Milestones

Videos

Above:

PlayMob Overview

Added: 12/5/13
http://www.brrmedia.co.uk/event/113575/?popup=true
Above:

Playmob Founder

Added: 12/5/13

Screenshots

Sources

  1. Citation Needed [add]
  2. Citation Needed [add]
  3. PlayMob Raises Funding To Incentivise Social Games To Carry Charitable Virtual Goods (techcrunch.com) [edit]
  4. Female led Startups secure £2 million investment (intelligenthq.com) [edit]
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Last Edited 1/3/14

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