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Placecast

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Placecast is a location-based digital advertising company that provides ShopAlerts, an opt-in marketing service via mobile devices designed to drive customers to specific physical spaces like retail stores.

ShopAlerts is a white-label service that works automatically on any phone and does not require an app. Users opt-in to a given brand’s program and receive text messages on their phone with information, coupons and offers from places of interest around them.

Placecast was founded in 2005 and is based in San Francisco and New York. The company is funded by Voyager Capital and Onset Ventures.

Recent Milestones

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• 
  Placecast received $3M in Series B funding. (3/1/10)
  Posted 3/23/10 at 8:27pm
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  Placecast received $5M in Series B funding. (11/18/09)
  Posted 11/18/09 at 3:14pm via nwinnovation.com
• 
  Placecast added Scott Velicer as Product Manager. (8/5/08)
  Posted 3/25/10 at 9:02am
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  Placecast added Jeff Davis as Senior Manager, Program Operations. (3/5/08)
  Posted 9/24/10 at 9:50am
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  Placecast added Blair Swedeen as VP Market Development. (1/1/08)
  Posted 3/31/10 at 12:54pm
• 
  Placecast added Alistair Goodman as CEO.
  Posted 11/23/09 at 9:07pm
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  Placecast added Anne Bezancon as Founder and President.
  Posted 11/23/09 at 9:07pm
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  Placecast added Rich LeFurgy as Board of Directors.
  Posted 4/1/08 at 7:13am
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  Placecast added Jeff Montgomery as Chief Revenue Officer.
  Posted 3/31/10 at 12:53pm
• 
  Placecast added Daniel Parkes as Co-Founder and Chief Technology Officer.
  Posted 11/23/09 at 9:07pm

Videos

Screenshots

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Above: Home Page
Uploaded: 11/24/09

Traffic Analytics

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Sources

1. Northwest Innovation (nwinnovation.com) [edit]
2. Citation Needed [add]