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Acquired byStardoll
TermsCash and Stock

General Information

Websitepiczo.com
Blogofficialpiczoblog...
Twitter@piczo
CategorySocial Networking
Employees
Founded11/1990

Offices

San Francisco, USA
150 California Street
Suite 1000
San Francisco, CA, 94111
USA

Funding

TOTAL $11M
FUNDING TOTAL $11M
Series C, 1/2007
US Venture Partners
Mangrove Capital Partners
$11M

Competitors

Tags

Piczo

Few websites can say that they emerged from 100 emails sent to potential users and word of mouth. Even fewer can say that from those 100 emails came 10 million unique visitors a day. Such is the story of the creation of Piczo.com, a social networking site aimed at young teens. Piczo presents itself as the safer alternative to other social networking sites like Facebook, Myspace, and Friendster. This emphasis on safety is due to heavy involvement by WiredSafety and the Child Exploiation and Online Protection Agency. In 2007, Piczo announced $11 Million in Series C funding, primarily by U.S. Venture Partners and Mangrove Capital. In September 2009 Piczo changed is design to a more girlish design thinking that it would increase it’s users, but it only made things worse, both sex’s rebelled against this change and still to this day Piczo hasn’t regretted changing although many of it’s users are now switching to alternatives such as Weebly and Webs.

(Updated on 1st September 2010 by Mongrels

Recent Milestones

Videos

Screenshots

Piczo screenshot
Above: Piczo 2009 / 2010
Uploaded: 9/3/10

Products

Piczo

Websitepiczo.com
StageIn Development
Launch DateJune 13, 1987
Closed DateJune 13, 1987
Tags social-networking

Piczo is an online social networking site for teens that makes it easy to update pages, load pictures and video, and communicate with friends. Teens with no html experience can easily create any number of pages and manage them with ease. While its estimated 12 million monthly unique visitors aren’t much compared to the 1 billion pages served per day by Myspace, Piczo does appear to be making a name for itself. Around 75% of all users are between 13 and 16 years old, and the “safety first” appeal of Piczo certainly applies to that kind of age demographic.

Traffic Analytics

Quantcast

Livegraph

Compete

Piczo

Sources

  1. Stardoll, Piczo to Merge Operations (marketingvox.com) [edit]
  2. Piczo Raises $11 million (techcrunch.com) [edit]
  3. Stardoll, Piczo to Merge Operations (marketingvox.com) [edit]
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Last Edited 9/8/13

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