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Acquired byStardoll
TermsCash and Stock

General Information

Websitepiczo.com
CategoryNetwork/Hosting
Email
Employees
Founded7/07

Offices

San Francisco, USA
150 California Street
Suite 1000
San Francisco, CA, 94111
USA

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VP North American Sales
VP of Products and Marketing

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Piczo

Few websites can say that they emerged from 100 emails sent to potential users and word of mouth. Even fewer can say that from those 100 emails came 10 million unique visitors a day. Such is the story of the creation of Piczo.com, a social networking site aimed at young teens. Piczo presents itself as the safer alternative to other social networking sites like Facebook, Myspace, and Friendster. This emphasis on safety is due to heavy involvement by WiredSafety and the Child Exploiation and Online Protection Agency. In 2007, Piczo announced $11 Million in Series C funding, primarily by U.S. Venture Partners and Mangrove Capital Partners.

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Piczo screenshot
Above: Piczo Screenshot -- #1
Uploaded: 5/9/09

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Piczo

Websitepiczo.com
Blogpiczo.com
StageIn Development
Launch DateJuly 20, 2007
Tags social-networking

Piczo is an online social networking site for teens that makes it easy to update pages, load pictures and video, and communicate with friends. Teens with no html experience can easily create any number of pages and manage them with ease. While its estimated 12 million monthly unique visitors aren’t much compared to the 1 billion pages served per day by Myspace, Piczo does appear to be making a name for itself. Around 75% of all users are between 13 and 16 years old, and the “safety first” appeal of Piczo certainly applies to that kind of age demographic.

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Piczo

Sources

  1. Stardoll, Piczo to Merge Operations (marketingvox.com) [edit]
  2. Piczo Raises $11 million (techcrunch.com) [edit]
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Last Edited 10/13/09

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