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General Information

Websiteperformline.com
Blogperformline.ning.com
CategoryAdvertising
Phone212.537.3857
Email
Employees
Founded2007
Descriptiononline performance marketing company

Offices

Headquarters
30 E 23rd Street
5th Floor
New York, NY, 10002
USA

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COO
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PerformLine

Performline is an online performance marketing company. Their main product, PerformMatch is an analytics and reporting platform offering real-time transparency for advertisers on a click and lead basis.

Performline was founded in 2007 by Alex Bayden, who previously lead verticals at AzoogleAds, an ad network product at Epic Advertising.

PerformMatch provides advertisers high-quality leads to maximize ROI for CPA (Cost-per-acquisition) and lead generation, while providing publishers a similarly transparent network for affiliates to earn value from leads generated. PerformMatch identifies non-compliant affiliates who are delivering fradulent leads.

Milestones

  • Received in Unattributed funding. (2/10/09)
    Posted 3/7/09 at 9:16am
  • Peter Muzzonigro, Director of Marketing added.
    Posted 3/7/09 at 9:17am
  • Chris Fralic, Board of Directors added.
    Posted 3/7/09 at 9:24am
  • David Jakubowski, Board of Directors added.
    Posted 3/7/09 at 9:24am
  • Jim Scott, COO added.
    Posted 3/7/09 at 9:03am
  • Bogdan Arsenie, CTO added.
    Posted 3/7/09 at 9:03am
  • Alex Baydin, CEO, Founder added.
    Posted 3/7/09 at 9:03am
  • David Rose, Board of Directors added.
    Posted 3/7/09 at 9:24am

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Performline

Sources

  1. Performline Receives Additional Financing; Launches PerformMatch (centernetworks.com) [edit]

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