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General Information

Websiteperfectmarket.com
Blogperfectmarket.com...
Twitter@PerfectMarket
CategorySoftware
Phone626-229-3024
Emailinfo@perfectmarke...
Employees60
Founded2007
DescriptionDigital Publishing Software & Services

Offices

Headquarters
130 W. Union Street
Pasadena, CA, 91103
USA
Sales Office
44 West 28th Street
New York, NY, 10001
USA

People

CEO & President
Chief Operating Officer
VP, Engineering
Board Member
Board Member
Board Member
Chief Revenue Officer

Acquisitions

Media River, 11/2008

Funding

TOTAL $30.6M
FUNDING TOTAL $30.6M
Series A, 7/2008
Trinity Ventures
Rustic Canyon Partners
Square 1 Bank
Idealab
$15.6M
Series C, 3/2010
Tribune Company
Trinity Ventures
Rustic Canyon Partners
Idealab
$6M
Series D, 1/2011
$9M

Tags

Perfect Market

Perfect Market, Inc. is the leading provider of digital publishing software solutions for driving traffic, engagement and revenue. Our products and services are utilized by over 200 premium publishers, including LATimes.com, ChicagoTribune.com, NBCNews.com, Mediaite.com and BusinessInsider.com.

Perfect Market’s primary product offering is the Digital Publishing Suite, a comprehensive set of tools that address content recirculation, social discovery, search engine optimization, on-site promotions and ad optimization. These tools enable digital publishers to dynamically adapt the experience for each user in real-time, thereby improving the user experience on site and optimizing publisher efforts to drive users towards relevant actions. Perfect Market also offers Audience Development consulting services for publishers looking to augment our software solutions.

Idealab founded Perfect Market in 2007 to build upon its achievements in search technology, which includes the creation of the paid search model through Overture Services (acquired by Yahoo! in 2003). In 2008, Perfect Market acquired Media River for its semantic analysis capabilities and fundamental patents covering a broad range of applications. Perfect Market is headquartered in Pasadena, California, with offices in New York City, San Francisco and Bangalore, India, and has raised nearly $30M in from Comcast Ventures, Idealab, Rustic Canyon Ventures, Tribune Company and Trinity Ventures.

Recent Milestones

Videos

Above:

Perfect Market CEO Julie Schoenfeld on “The New Age of Content Discovery” at Digiday

Added: 1/24/13

Screenshots

Perfect Market screenshot
Above: Home Page
Uploaded: 10/11/10
Perfect Market screenshot
Above: Home Page
Uploaded: 10/11/10

Traffic Analytics

Compete

Perfectmarket

Sources

  1. PerfectMarket Buys Media River Technology. Cites Synergies. (thealarmclock.com) [edit]
  2. Perfect Market Raises $15 Million First Round For Archive Monetization (paidcontent.org) [edit]
  3. Idealab Spin-off Perfect Market Raises $6 Million From Tribune Company, Others (techcrunch.com) [edit]
  4. Perfect Market Raises $9 Million In A Round Led By Comcast (paidcontent.org) [edit]
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Last Edited 8/4/13

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