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Exit

Acquired bye-Rewards
Date9/2010

General Information

Offices

Headquarters
114 Sansome Street, Suite 920
San Francisco, CA, 94104
USA

People

Founder and President
Founder and CEO
Founder and CTO
VP of Engineering
VP of Operations
Director, Marketing Management and PR
Director of Customer Support
Account Manager
Finance

Funding

TOTAL $4.2M
FUNDING TOTAL $4.2M
Series A, 2/2006
e.ventures
$1M
Series B, 2/2008
Leapfrog Ventures
e.ventures
$3.2M

Tags

Peanut Labs

Peanut Labs is a social monetization company that helps publishers maximize their earning potential via virtual goods and currencies offered through a mix of market research surveys, global payments, and offers. In early April, social networking giant Facebook introduced Peanut Labs’ platform as one of the first three alternate ways for users to earn Facebook’s virtual currency, Credits.

Founded by a team of serial entrepreneurs, Peanut Labs has grown from a research platform to the comprehensive monetization suite it is today. Headquartered in San Francisco, CA, the team of 25 currently manages monetization for more than 200 million monthly website visitors. The company has won numerous awards, including a FAST Top 50 2008 ranking and the Advertising Research Foundation’s 2008 Silver Innovation Award and is a wholly owned subsidiary of e-Rewards, Inc.

The company was founded in 2005 as Hotcampusparties, Inc. and changed its name to iVentster, Inc. in April 2005, and then to Peanut Labs in 2007.

Recent Milestones

Videos

Above:

Pirates of Silicon Valley - 2011 (1)

Added: 7/16/13
Above:

Pirates of Silicon Valley - October 2011 (2)

Added: 7/16/13

Screenshots

Peanut Labs screenshot
Above: Home Page
Uploaded: 2/20/12

Products

Crowdvi.be

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Peanut Labs - Monetization Engine

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SurveyTool.com

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Traffic Analytics

Quantcast

Livegraph

Compete

Peanutlabs

Sources

  1. Peanut Labs Acquired By Online Research Company E-Rewards (techcrunch.com) [edit]
  2. EDGAR [edit]
  3. Peanut Labs Raises $3.2 Million First Round For Online Market Research (paidcontent.org) [edit]
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Last Edited 9/11/13

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