While the exact nature of parWinr’s product is a well guarded mystery, their web site www.parwinr.com indicates that it will be based on a unique way to make games from videos used for advertising, marketing and education. Since online video is becoming omnipresent on the web and gamification is a hot topic nowadays, this product combined with a novel business model may be poised to revolutionize the advertising and marketing world. parWinr plans to unveil its games in November 2012.
