Helsinki based company One did it Ltd. wants to dissuade consumer’s attention to reduce natural resources consumption. The core of One did it eco-toolbox is an ecological backpack calculator, which consumers can use to calculate the amount of natural resources they consume.
Around this core eco-backpack test there will be tools to compare ecological backpack with friends and colleagues and practical eco-tips to reduce the natural resources consumption. The One did it service will provide guidelines and advice to the users to improve eco-efficiency in everyday life in a reliable, well-functioning and entertaining way.
Ecological backpack calculations use the material intensity data provided by i.e. the Wuppertal Institute in Germany.
One did it Ltd. was founded in 2008.