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PublicOMTR
Date6/06
Valuation$67M

General Information

Websiteomniture.com
CategoryAdvertising
Phone801-722-7000
Employees1,000
Founded8/99
DescriptionWeb Analtyics, Search optimization

Offices

Orem, USA
550 East Timpanogos Circle
Orem, UT, 84097
USA

People

CTO
Board Directors
CEO

Acquisitions

Total$511M
Offermatica, 12/07 $65M
Visual Sciences, 10/07 $394M
Touch Clarity, 3/07 $51.5M

Funding

Unattributed, 1/09
WPP
$25M

Competitors

Service Providers

Omniture

The Omniture product suite provides an integrated set of services: advanced web analytics and segmentation (SiteCatalyst, Discover and Data Warehouse), search marketing (SearchCenter), optimization (Advanced Testing and Targeting – Offermatica and TouchClarity), and the marketing integration platform (Genesis).

They also have an iPhone application that allows customers to sign into their Omniture account and view statistics from anywhere.

Milestones

  • 9/16/08 — Omniture announces partnership with Lithium Technologies.

Screenshots

Omniture screenshot
Above: Omniture Screenshot -- #1
Uploaded: 5/14/09

Stock Price

Traffic Analytics

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Compete

Omniture

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Sources

  1. Omniture buys Web site testing company, Offermatica, for $65M (venturebeat.com) [edit]
  2. Citation Needed [add]
  3. Citation Needed [add]
  4. WPP Invests $25 Million In Online Audience Researcher Omniture (paidcontent.org) [edit]
  5. Lithium Technologies and Omniture Partner to Integrate Social Media into Web Analytics (biz.yahoo.com) [edit]
Edit This Page (Revision History)
Last Edited 6/23/09

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