| Website | tapjoy.com |
| Blog | blog.tapjoy.com |
| @tapjoy | |
| Category | Consumer Electronics/Devices |
| Phone | 510-257-5613 |
| info@tapjoy.com | |
| Employees | 1 |
| Founded | 6/10 |
| TOTAL | $70.6M |
| FUNDING TOTAL | $70.6M |
| Series A, 6/07 InterWest Partners North Bridge Venture Partners | $4.6M |
| Series B, 2/09 D.E. Shaw & Co. InterWest Partners North Bridge Venture Partners | $15M |
| Venture Round, 1/11 Rho Capital Partners InterWest Partners North Bridge Venture Partners D.E. Shaw & Co. | $21M |
| Venture Round, 7/11 J.P. Morgan | $30M |
Tapjoy is a value exchange mobile ad network whose unique Mobile Value Exchange™ model allows users to select personalized advertisements with which to engage for virtual currency or premium content. Tapjoy helps unlock mobile joy by empowering more than 280 million mobile users who choose to watch videos, subscribe to services, install applications and participate in other types of advertisements in exchange for virtual currency they can use in their favorite apps. Tapjoy’s turnkey in-app advertising platform helps developers acquire cost-effective, high-value new users and monetize their applications, while its powerful advertising marketplace lets brand advertisers reach a global mobile audience spanning more than 10,000 applications. Tapjoy is backed by top-tier investors including J.P.Morgan Asset Management, Rho Ventures, North Bridge Venture Partners, InterWest Partners and D.E. Shaw Ventures. Headquartered in San Francisco, the company also has offices in New York, Los Angeles, Chicago, London and Tokyo. For more information, please visit www.tapjoy.com.