| Acquired by | Omniture |
| Price | $65M |
| Date | 12/07 |
| Terms | Stock |
| Website | offermatica.com |
| Category | Software |
| Phone | 415-593-9400 |
| Employees | |
| Founded | 1996 |
| Description | Website content testing |
| Unattributed, 9/05 Baker Capital | $7M |
Offermatica Corporation develops and markets a Website content testing and performance optimization platform. The company develops software to test, measure, and optimize Internet marketing and advertising campaigns. It provides multivariate promotion testing, form and landing page optimization solutions for online advertisements, onsite merchandising, electronic mail campaigns, and pay-per-click listings. The company has strategic alliances with Coremetrics, DigitalGrit, Fathom Online, Outrider, and Bolt | Peters User Experience. Its clientele include Monster.com, ELOAN, Intuit, ESPN, Circuit City, Polo.com, Timberland, Sharper Image, Verisign, CNET, and Forbes.com.
The company was formerly known as Fort Point Partners, Inc. The company was founded in 1996 and is headquartered in San Francisco, California with additional offices in New York, New York and London, United Kingdom. As of December 13, 2007, Offermatica Corporation operates as a subsidiary of Adobe Systems Inc.
