| Website | mythings.com |
| Blog | io.org |
| Category | Advertising |
| Employees |
| Total | $19M |
| Series A, 4/06 Carmel Ventures Accel Partners | $8M |
| Series B, 10/08 Dotcorp Asset Management GP BullHound Sidecar | $5M |
| Series C, 11/10 T-Venture Carmel Ventures Accel Partners Dotcorp Asset Management GP BullHound Sidecar | $6M |
Founded in 2005, MyThings is the fastest growing personalised retargeting provider in Europe.
Advertisers and affiliates worldwide use MyThings’ solutions to reach prospects that have left merchants’ websites without converting and engage them with personalised ads, created automatically, in real-time, for each individual. MyThings’ personalisation algorithms match ad content and design to each user, for maximum relevancy. The increased relevancy results in triple digit uplift in return conversions. Delivered in a true risk-free, CPA model, with plug & play implementation and over a billion impressions a month, myThings is offering performance based (CPA) display ad solutions that deliver over 800% uplift in return conversions for the top online retailers.
myThings was chosen as the preferred, often exclusive, personalised retargeting provider by the top affiliate networks, analytics platforms and ecommerce platforms, such as Coremetrics, XiTi, Venda and Affiliate Window, seamlessly integrating with their existing tags.
myThings’ offices are located in UK, France, Italy, Netherlands, Spain and China
