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General Information

Websitemysupermarket.co.uk
Blogmysupermarket.co....
Twitter@mysupermarket
CategoryConsumer Web
Phone0800 051 7013
Email
Employees
Founded2006

Offices

London, GBR
93-95 Wigmore Street
London, W1U 1HH, GBR

People

CEO
CCO
VP Research & Development
VP Marketing & Business Development

Former People

Director (UK Operations)

Funding

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mySupermarket

mySupermarket.co.uk is the UK’s independent grocery shopping and comparison site, offering users the chance to shop from four supermarkets on one site.

mySupermarket Insights, www.mySupermarket-Insights.co.uk, provides manufacturers, retailers and other FMCG analysts with a quick and easy way to keep track of prices and promotions in real-time. The site offers instant access to clear and concise tables, graphs and Excel reports showing current price and trends over time for all the categories, brands and retailers. —————————————————————————————————– Designed to save money, calories and time for both online shoppers or those researching for offline purchases, mySupermarket lets shoppers fill a virtual trolley or compile a printable shopping list at Tesco, ASDA, Sainsbury’s or Ocado.

As a consumer champion, it allows the shopper to compare prices, calories and supermarkets to get the cheapest and healthiest trolley possible.

mySupermarket offers shoppers five easy ways to save money on their weekly grocery shop:

  1. Swap & Save using the Price Checker
  2. Downshift a brand level
  3. Switch supermarkets with one click
  4. Split a shopping list, to get the best deals from two supermarkets
  5. Shop from Top Offers

Healthier Choices The mySupermarket Health Checker checks the calorie content of products and suggests switching to healthier alternatives. In addition, shoppers can compare fat, saturates, sugar and salt content using the mySupermarket Traffic Light Labelling.

Easier Supermarket Shopping Shoppers can fill their virtual trolley by simply browsing the online shelves, shopping from the Top Offers section or using the Find or Quick Shop function. Quick Shop allows shoppers to simply type in their shopping list, click Find and let mySupermarket find what they need.

A Source of Essential Grocery Information mySupermarket is a source of essential news, articles, recipes, product and health information - helping shoppers make informed decisions, improve their shopping experience and get the cheapest, healthiest groceries each week.

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mySupermarket

mySupermarket screenshot
Above: Home Page
Uploaded: 8/17/09
mySupermarket screenshot
Above: Ways to Save
Uploaded: 8/17/09
mySupermarket screenshot
Above: Shopping
Uploaded: 8/17/09

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Mysupermarket

Sources

  1. Greylock press release (greylock.com) [edit]
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Last Edited 2/2/10

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