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General Information

Websitemxp4.com
Blogblog.mxp4.com
Twitter@MXP4
CategoryGames/Entertainment
Phone33 1 70 08 72 00
Employees15
Founded2006
DescriptionInteractive music solution

Offices

HQ
54 Rue Paradis
4th Floor
Paris, 75010, FRA

People

CEO
COO
CFO
VP Business Development

Funding

TOTAL $17M
FUNDING TOTAL $17M
Venture Round, 1/2007
Sofinnova Partners
Ventech
$6.3M
Venture Round, 5/2009
Sofinnova Partners
Ventech
$2.7M
Venture Round, 4/2010
Orkos Capital
Ventech
Sofinnova Ventures
$4M
Series C, 4/2010
Orkos Capital
Sofinnova Partners
Ventech
$4M

Service Providers

Tags

MXP4

MXP4 develops interactive music solutions that create revenue opportunities for the music, media and marketing industries. Creating a video game-like environment where consumers can play with the music, MXP4-powered applications are proven to drive engagement, viral distribution and music purchases. The MXP4 Everywhere roadmap ensures the interactive music technology is readily available in third party services, apps and music formats for implementation by brands, advertisers, media portals, mobile applications, music distribution platforms and third-party music formats. When a fan sees the MXP4 logo on a music app, it means they can play with the music.

MXP4 is led by a team of music industry and digital media experts, including former senior executives of Musiwave, Vivendi Mobile Entertainment, EMI Music and DivX. The company is backed by Orkos Capital, Sofinnova Partners and Ventech.

Recent Milestones

  • Check
    MXP4 added Xavier Louis as VP Product & Marketing. (1/1/11)
    Posted 1/11/11 at 7:12am
  • Check
    MXP4 — David Guetta, the global hit-making French DJ and producer, today launched a unique iPhone app that gives users the chance to connect and share content with Guetta and other Guetta fans across the world in real-time. Created in partnership with MXP4 and R (10/19/10)
    Posted 9/20/10 at 6:52am via mxp4.com
  • Check
    MXP4 — Last.fm to introduce interactive advertising campaigns using MXP4 music technology. (8/8/10)
    Posted 9/20/10 at 6:00am via mxp4.com
  • Check
    MXP4 — Paris, France - June 24, 2010 – Record label A&M/Octone today announced the launch of an MXP4 interactive remix app for K'Naan's "Wavin' Flag." “Wavin’ Flag” is the Coca-Cola theme song for sponsorship of the 2010 FIFA World Cup, which has the lar (6/24/10)
    Posted 9/20/10 at 6:09am via mxp4.com
  • Check
    MXP4 — MXP4, the leading developer of interactive music solutions, today announced a partnership with music fan engagement platform FanShake that sees the debut of the latest MXP4 technology, Karaoke. With Karaoke, artists and labels can offer an online applica (5/11/10)
    Posted 9/20/10 at 6:11am via mxp4.com
  • Dollar
    MXP4 received $4M in Series C funding. (4/26/10)
    Posted 7/10/10 at 3:32am via tmcnet.com
  • Dollar
    MXP4 received $4M in Venture Round funding. (4/22/10)
    Posted 4/22/10 at 9:26am via techcrunch.com
  • Check
    MXP4 — MXP4, the leading developer of interactive music solutions, announced today a $4 million round of financing led by Orkos Capital and including previous investors Sofinnova Partners and Ventech. The financing reflects the appeal of MXP4’s interactive mus (4/22/10)
    Posted 9/20/10 at 6:13am via mxp4.com
  • Check
    MXP4 — MXP4, developer of interactive music solutions, today announced the official launch of the MXP4 Editor for PC. Previously available for the Mac OS, the Editor is postproduction software used to create MAX IT-enabled interactive music applications. The MAX (4/13/10)
    Posted 9/20/10 at 6:15am via mxp4.com
  • Check
    MXP4 — MXP4, developer of interactive music solutions, today announced the official launch of the MXP4 Editor, postproduction software that to create MAX ITenabled interactive music applications. The MAX IT technology delivers dynamic, on-the-fly arrangements of (3/10/10)
    Posted 9/20/10 at 6:16am via mxp4.com
  • Check
    MXP4 added David Nam as VP of Marketing and Communications. (3/9/10)
    Posted 7/21/10 at 1:58am
  • Check
    MXP4 — David Guetta, the global hit-making French DJ and producer, today launched a unique iPhone app that gives users the chance to connect and share content with Guetta and other Guetta fans across the world in real-time. Created in partnership with MXP4 and R (3/8/10)
    Posted 9/20/10 at 6:18am via mxp4.com
  • Check
    MXP4 — MXP4, developer of interactive music solutions, today announced that over 70 artists are now using MXP4’s digital music solution to power interactive singles. MXP4’s solution is designed to reinvent the single and album experiences by allowing fans to (1/25/10)
    Posted 9/20/10 at 6:23am via mxp4.com
  • Check
    MXP4 — MXP4, the developer of interactive music technology, today announced that CEO Albin Serviant will be speaking at the annual MIDEM (Marché International du Disque et de l'Edition Musicale) conference. As a company that helps generate new digital music bas (12/30/09)
    Posted 9/20/10 at 6:24am via mxp4.com
  • Check
    MXP4 — Interactive music users playing with 2.6 tracks for 9.1 minutes per session; 75% of interactive music traffic on the web is viral; recent tests show that 3% of traffic clicks through to buy. (12/9/09)
    Posted 9/20/10 at 6:32am via mxp4.com
  • Check
    MXP4 — MXP4, developer of interactive music solutions, today announced that they will be sponsoring the 2009 iHollywood forum digital living room on dec. 15, 2009 at the sun microsystems auditorium in Santa Cara, CA. (12/9/09)
    Posted 9/20/10 at 6:29am via mxp4.com

Videos

Screenshots

MXP4 screenshot
Above: MXP4 Website
Uploaded: 9/22/10

Sources

  1. Citation Needed [add]
  2. Citation Needed [add]
  3. MXP4 raises a further $4m for its remixable music widgets (techcrunch.com) [edit]
  4. MXP4 Closes $4 Million Investment Round (mspalliance.tmcnet.com) [edit]
  5. MXP4 collaborates with Last FM (mxp4.com) [edit]
    A&M/Octone Releases MXP4 Interactive Remix-It Music App for K'Naan's International Hit "Wavin' Flag," the Theme Song for Coca-Cola's Sponsorship of the FIFA World Cup (mxp4.com) [edit]
    MXP4 debuts new Karaoke technology via partnership with music fan engagement platform FanShake (mxp4.com) [edit]
    MXP4, the Leading Interactive Music Technology Platform, Closes $4 Million Investment to Accelerate the MXP4 Everywhere Strategy (mxp4.com) [edit]
    MXP4 Launches PC Version Editor Software Giving Artists the Power to Create “MAX IT” Enabled Interactive Music Singles and Album Web Apps (mxp4.com) [edit]
    MXP4 Editor Software Allows Artists to Create “MAX IT” Enabled Interactive Music Singles and Album Web Apps (mxp4.com) [edit]
    David Guetta and MXP4 Launch Interactive Single iPhone App for the US, Gives Fans Chance to Interact with him in Real-time (mxp4.com) [edit]
    Over 70 Major Artists Now Engaging Fans with MXP4- Powered Interactive Singles and Albums (mxp4.com) [edit]
    MXP4 CEO Albin Serviant to Address MIDEM on Business Models for Music Apps (mxp4.com) [edit]
    MXP4 to demonstrate new music industry opportunities at the 2009 iHollywod forum digital living room conference (mxp4.com) [edit]
    MXP4 data shows interactive music drives engagement, viral distribution and music purchases (mxp4.com) [edit]
    MXP4 and Ministry of Sound Go Bighair with the “Anthems: Electronic 80s” Interactive MIXTAPE (mxp4.com) [edit]
    Ministry of Sound launches The Annual 2010 with the MXP4 Interactive Mixtape (mxp4.com) [edit]
    New David Guetta iPhone app Powered by MXP4 now available! (mxp4.com) [edit]
    Music fans get the chance to play with over 40 interactive singles from major artists (mxp4.com) [edit]
    ␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣ ␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␣␠(mxp4.com) [edit]
    Michael Jackson Fans Get Chance to Play with MXP4 Interactive Singles of ‘ABC,’ ‘I Want You Back,’ ‘Ben’ and ‘I’ll be There’ (mxp4.com) [edit]
    MXP4 Launches Interactive Single with Basement Jaxx and Dave Stewart as the First British Artists (mxp4.com) [edit]
    Michael Jackson Fans Get Chance to Play with MXP4 Interactive Singles of ‘ABC,’ ‘I Want You Back,’ ‘Ben’ and ‘I’ll be There’ (mxp4.com) [edit]
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Last Edited 9/5/13

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