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MusicHype

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MusicHype is Social CRM for the Music Industry.

MusicHype enables labels, management companies and artists to build and manage a qualified core of their fanbase, through a proprietary engine that tracks private fan activity across all major social networks & streaming services. MusicHype automatically IDs an artist’s top fans, allowing them to focus their efforts where it counts.

At the moment artists, management companies & labels have a big problem. These companies sift through big data reports, studies & stats but can’t take action. They struggle to communicate directly with their fans across every social platform. They know that 10% of their fan base makes up 46% of total revenue, so they really need to focus. But they can’t monetize that 10% because they don’t know who these fans are.

MusicHype’s solution is to make social data actionable, offering a real-time feed of personal fan data in a centralized hub that identifies the top 10% of fans. MusicHype shows a complete picture of fan data: geography, social platforms, activity & more. Our console allows customers to communicate & build direct-to-fan relationships, while built-in intelligence identifies & recommends marketing actions.

MusicHype’s solution is powered by a proprietary social intelligence engine to track private fan behavior across every major social network & service. This real-time feed highlights a fan’s interest right now, so customers can target those fans most receptive to marketing messages. Customers see a real-time buzz feed of active social networks and determine where to focus their efforts to get best ROI.

MusicHype generates revenue from monthly service fees, based on the # of fans per artist and support service level.

Recent Milestones

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  MusicHype received $415k in Angel funding. (2/1/12)
  Posted 6/23/12 at 2:25pm
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  MusicHype added Kevin King as CEO. (4/1/11)
  Posted 6/22/12 at 5:49am
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  MusicHype received $450k in Seed funding. (12/1/10)
  Posted 6/23/12 at 2:20pm
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  MusicHype received $135k in Seed funding. (2/1/10)
  Posted 6/23/12 at 2:16pm
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  MusicHype added Eric Garland as Advisor.
  Posted 6/22/12 at 5:49am
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  MusicHype added Dave Moskovitz as Chairman.
  Posted 6/20/12 at 6:33pm
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  MusicHype added Jeff Mitchell as CTO, Director.
  Posted 6/22/12 at 5:49am
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  MusicHype added Paul Mabray as Director.
  Posted 6/22/12 at 5:50am
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  MusicHype added Stefan Korn as Director.
  Posted 6/23/12 at 2:11pm

Videos

Screenshots

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Above: MusicHype Community Page
Uploaded: 6/24/12

Above: MusicHype Dashboard
Uploaded: 6/24/12

Above: MusicHype Fan Card
Uploaded: 6/24/12

Sources

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