MuseStorm

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MuseStorm provides a platform for authoring, distributing, analyzing, and monetizing widgets.

The platform is made available to large marketing clients that pay on a CPM or pre-paid campaign basis. It has the ability to produce variations of widgets for different environments, such as MySpace, Facebook, iGoogle, Netvibes, and PageFlakes. There is also limited support for desktop environments.

MuseStorm’s analytics gives marketers insight into how many times their widgets have been viewed, how users have interacted with them, and where.

Competitors include Widgetbox, Clearspring, and Sprout, although these companies provide their platforms for free and operate as ad networks of sorts.

MuseStorm clients include Simon & Schuster (BookVideos), CBS (The ShowBuzz), and Microsoft, which launched a Halo 3 Facebook application with the service.

MuseStorm distributes its widgets with Gigya.

Its business development is conducted in San Francisco, but engineering efforts take place in Israel.

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MuseStorm

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